Facebook Certified Community Manager Sample Questions:

1. A company offers marketing training for a monthly fee. In addition to training, paying members are given access to an exclusive online community to connect with their peers. The community is very active, and members report they are getting value from the group. However, the CEO is concerned that the community does not increase revenue or decrease cost for the company and is considering closing the community aspect of the offer.
What action should the community manager take to build a case for keeping the community open?

A) Determine if members of the group are more likely to retain their monthly membership
B) Post a poll in the community asking members if the company should close the group
C) Survey members for positive community experiences to share with the CEO
D) Document the number of members and engagement statistics for the CEO to review

2. Members in a group for software users are submitting posts that recommend competitor products. This goes against a group rule that prohibits mentioning competitors in posts or comments. Post approval for the community is turned on.
Which two actions should the community manager take? (Choose 2)

A) Use the decline with feedback tool to remind people of the group rules they have violated
B) Ask the members who go against group rules to explain themselves in the comments
C) Create and schedule content to reinforce the guiding principles of the community
D) Create a poll in the community to ask whether new guiding principles should be introduced

3. It's April, and Earth Day is approaching. A parenting group has shown interest in sustainability, so the community manager brainstorms new ideas to engage the community.
What are the two most efficient steps for the community manager to take to inform campaign planning? (Choose 2)

A) Launch a poll to understand which topics are of interest
B) Analyze post themes from the last three Aprils
C) Conduct a search of sustainability keywords
D) Watch the top three nature documentaries released this year
E) Review the geographic locations of group members

4. After several years of rapid growth, a highly engaged group loses its original community manager. When someone new assumes the role, they discover many posts violate community guidelines and require moderation. This new community manager therefore wants to establish a strong presence and clarify the group rules.
Which option is the most efficient method to re-establish communicate community guidelines?

A) Tag members in a post when they violate the community guidelines
B) Remove members who have previously violated the community guidelines
C) Share the community guidelines in an announcement post
D) Comment on posts with links to the community guidelines

5. An interest-based community with a culturally diverse membership often shares a variety of posts about empowerment. Post approval is not turned on, so conversations are carefully monitored to make sure heated debates and comments do not become personal. A longtime member who has not posted for a year leaves a comment that violates the guidelines for marketing and spam. The comment is removed, and feedback is provided in a private message.
The member is upset and posts again sharing their thoughts on having their comment removed. They challenge the community management team and its approach to the guidelines.
What should the community manager do to handle this conflict?

A) Remove the member from the group and delete all comments and posts from the last 30 days.
B) Share the rules and guidelines as a comment on their post and monitor for future violations.
C) Use the Branded Content manager to signify which promotional posts have been approved by the admin team.
D) Review the admin activity log to analyze the effectiveness of the admin team in enforcing their guidelines.

Solutions: